5 best web icons + 5 tools for finding

Jun 23, 2022

Do you want to make your website and graphics easier for customers to access? Use website icons as well as these most effective practices to ensure that your brand's logo shines.

Iconography, also known as infographic icons, refers to the method of using or making icons. Icons are pictures which represent an act or concept.

Today icons are everywhere on the internet. Indeed, some of the icons are available (and you use) throughout the day comprise:

A "X" placed on top of the page, to signify closing the window or webpage

A downward facing arrow to downloading an item

The bird on Twitter will be added to the brand's Twitter channel

Small batteries to boost your device's power level

If you're thinking about the reasons icons are so frequently used, the answer is that they provide a superior user interface (UI) to ensure that people who visit your site will have a more enjoyable user interaction (UX).

Before we go overly user-friendly or acronym-addicted but, we need to clarify the difference between these two terms:

"UI" refers to the term for the display screens and dashboards users use for navigating a website or app. For instance of a smartphone's home screen can be described as a UI you probably utilize every day.

UX refers to the experience your customers have when using your website or app to fulfill a particular purpose such as finding out the information they need or making a purchase.

What can you do to improve the UI of your website as well as the user experience as fluid as is feasible?

One reason is that icons can help you to save space on your site, which is especially helpful if many of your visitors have small gadgets, including smartwatches, smartphones, and tablets when they visit your site.

Then, icons break through the text walls. This allows your customers to process the information on your site much more quickly. They function like visual shortcuts. This means that your visitors will be able to find the information they require through your website and do not have to search through long paragraphs.

Absorption that is faster makes great sense, too, considering humans' brains are able to take in images in just 0.013 seconds .

One of the main benefits in reducing the size of your content and making your content easier to consume: easy navigation.

It's so important that the staggering 90% of people consider that navigation features on websites are one of the most important website feature.

Additionally, a simple navigation experience could bring more sales later on. At the end of the day, people who are able to find what they are looking for more quickly are likely to stay on your website longer and are more inclined to browse your offerings that you have paid for.

Let's take a look at the key points:

They're visual icons that help visitors to navigate on your website. They improve their impact on your UI as well as UX of your site by simplifying your website's content and also increasing the speed of navigation.

It's okay. When we last spoke of icons we covered the ways they can be used to design websites. We'll take a look to examine the ways icons can be utilized for graphics as they're as useful there.

Iconography can be described as a technique of representation that is used to represent graphics?

Just like on your site The most effective method through using iconography within graphic design is to simplify the visual information and making it simpler to take in.

Like your website's information The icons are a way to break up sections of text within your graphic. This helps to draw the attention of visitors. Breaking up texts can help your graphics to look through for users who don't read it word-for-word.

Consider how difficult it would be to read this infographic If the creators hadn't included several icons.

It's evident that icons divide the statistics from copies and makes it simpler for the user to see.

The use of icons can be used to show or highlight a subject prior to delve into the specifics.

In particular, this infographic uses icons to provide the visual representation of what is described in the next paragraph.

The use of icons like smoking a cigarette to treat the cough of smokers and an inhaler for asthmatic coughs, in the graphic above can help readers understand the gist of the message regardless of the meanings in the text below.

The answer is as easy as:

Make use of icons to break up text, allowing your material to be easily consumed, and introduce or draw attention to an issue.

We've now discussed reasons and how to use icons, let's walk through the six icons that any creator must know about.

Five guidelines for using icons on graphics and websites.

Rule #1: Use familiar icons

The most important rule in iconography is to choose well-known icons that are recognized across your business and in countries where you have customers.

There are certain symbols that are universal. It's rare that people that lives from Nebraska to Nigeria can recognize certain symbols with the same meaning and purpose. In addition, studies have revealed that the users' recognizability rates differ based upon the degree of familiarity they have with certain symbols.

But, there are frequently used icons within specific countries and industries, and these are the ones to integrate into your designs.

In particular, the printing icon is commonly used to symbolize printing. Gmail uses the image of a printing machine on their dashboard as a symbol of printing emails.

If Gmail had used another icon for the function of printing, such as a "P" as well as an image from a paper page, this might have been more difficult to grasp.

The image of a person using a wheelchair is often depicting various accessibility needs.

For instance, Zoya uses this icon on their site to make their website easier to access if needed.

In addition to using familiar icons, you should also be sure to avoid using different versions of the same icons. Particularly, you should avoid using multiple versions of the "home" icon as buttons on different pages on your website. Use identical icons for home on all pages.

Utilizing familiar icons can be the difference between customers getting what they want on your site and abandoning the page out of frustration.

To summarize:

Use intuitive, familiar icons to your website for consistency in your visuals and make sure your site's pages are easy to navigate.

There's a term that is used to describe something as over popular, however it is not the same as being over. Learn more about why you should avoid too-common icons that come with different definitions.

Rule #2: Always be mindful of icons which may carry various meanings

Our first principle is to use common icons, our next rule is to search for iconography that is too familiar and come with many definitions.

Certain icons, however, are truly universal.

A gift, for instance. icon.

The symbol is on Harry or David David, the gift icon represents of gift ideas from customers.

Uncommon Goods uses the gift icon to represent their tool for finding gifts.

A different approach, Slack once used the icon of gifts in order to represent the upcoming software updates as well as notifications for.

Although this might not appear to be a major concern on first glance, using a multipurpose icon could negatively impact user experience by causing confusion.

If users aren't sure of an icon's meaning the meaning of an icon can be interpreted by using use visual cues to guess what they mean by the icon.

Naturally, this will result in a great deal of clicking on your website and, eventually it could lead to abandonment due to frustration.

Does that mean your only options are a few unambiguous icons?

Not quite. It's beneficial to label your icons so your clients understand what the icons' purpose is and their significance (more on this later).

It is also possible to make use of more specific icons, or icons to represent something in a concrete way.

Research has revealed that people are more able to discern an image's significance , regardless of the background of the person when it contains more specific details or is specific.

You'll definitely want to try out icons with your customers to find out what level of detail, or the degree to which concreteness is enough (we'll go into more detail about this in the next paragraph, and).

In general, it's better to use icons that don't look like other icons.

In the event that you did, you may be criticized as Slack has changed their logo to reflect their business. A lot of people commented on that it was like other companies, Google's Photos app being a great example.

Avoid the use of icons that have multiple meanings to prevent your viewers from becoming confused.

If you've achieved the perfect balance between typical and too common icons, it's time to include a third factor that's simplicity.

Rule #3: Make use of simple icons

Our next iconography rule is to choose easy, not intricate, icons.

This could be due to the fact that complicated icons might be more difficult to detect on screens with smaller sizes.

If you spot an impressive and elaborate icon design you want to use, you may be tempted to consider switching for a more simple one.

Most of the time, we prefer icons that present the concepts or tasks in a easy, familiar, (picture-like) and easy way .

What is it that makes what exactly does a "simple" icon to you?

Simple icons are straightforward and have a only a few words and specifics.

Consider, for instance, the icon used to show YouTube features like the "create videos" or "publish" options, that features only two colors. it's just a basic picture of a camera with a plus sign above it.

Another approach to making your design "simple" is to employ icons belonging to the same family. That is, every icon follows the same illustration style as well as the same color scheme. the list continues.

In particular, it's simple to see it's obvious that these icons come from the same family since they're all colored in orange. Each icon has rounded edges instead of having sharp edges.

The infographic regarding content marketing uses icons from that same class. Each icon has the exact color scheme (white with purple and navy accents) and exactly the same angular style.

It's simple and neat, isn't it?

Another suggestion for simple icons is that there is enough contrast between the icons and the background.

Particularly, steer clear of bright colors, in the event of backgrounds that are dark on your site. Icons with darker colors tend to look more attractive since they are more easily when viewed on white or light backgrounds. This is a common feature on the majority of websites.

Multi-colored icons that include multiple information similar to those available in the icon packs offered on Flaticon could not be the most user-friendly to show on your website and don't provide the highest contrast.

If you're debating whether to use an outline or a fill-in icon, either one is the most effective option (no joke intended).

A study discovered no difference regarding speed or accuracy when selecting between these icons.

What is it that can change however, is the distance between the icons. A study has discovered that changing the spacing between icons increases the time to search and could cause a problem with the UX and may lead to visitors abandoning your website.

All the details:

Choose simple icons that belong to the same family. You can also use high color contrast between your backgrounds, and icons. Space your icons.

In order to make your icons' goals more apparent Consider the addition of labels.

Rule #4 Rule #4: Be sure that you label your icons

A different rule in iconography is labeling the icons you choose to provide clarity.

Although icons are designed to save space and declutter your design, adding text labels to your icons can help to clarify your icon's purpose.

Check out the labels to find the label on Publix 's site navigation such as.

Their navigation is simple and clear.

You can also place labels under icons, just like Canva does in their design dashboard.

It doesn't matter if it's below or right next to your icons. Adding labels can also offer your customers a better on-website experience.

In one one research research study, an UI that had icons with labels was deemed to be more user-friendly and useful in comparison to other formats.

Labels can help explain what the significance of icons across different gadgets, as well.

This is vital considering consumers averaged eight devices connected to the internet per person in North America in 2017. They're also projected to increase to 13.4 by 2022.

If you don't label your icons, the most effective suggestion is to not make use of icons to symbolize the idea . They are designed to enhance the appeal of an idea written in text but they are not used to create hidden codes.

A majority of icons don't signify the same concept all over the world so decoding is only a hassle. message.

If you want to wrap the wrap:

When you label icons, you can make their meaning more clear to users and provide users with the most pleasant and productive experience.

The most apparent icons around the world, however, aren't going to be very useful for your target audience in the absence of our fifth principle.

Rule #5 5: Make your icons larger (enough)

The 5th rule of iconography is that you display your icons at a big enough scale.

This is crucially important for mobile users and there are numerous.

The year 2019 saw a staggering 51.51 percent of web traffic was generated through mobile devices.

Also, ensure that your icons are large enough to display on phones regardless of size.

A study suggested that icons should be no less than 0.7 centimeters wide in size when viewed from an average distance of 40 centimeters (around 15.7 inches).

The study suggests spacing between icons to be approximately the same in the same manner as icons themselves.

No matter the dimensions of your photos The point is clear: Create images large enough that you can easily touch and see on the go with a smartphone.

It is especially important when you're using detailed icons. Without this, the purpose of your icons could be unclear , which could lead your audience to leave to the point of being able to comprehend your message as well as abandoning the website.

If you're ready to utilize icons to enhance your designs, you must do it correctly. These are some helpful tools for library of icons.

Five icon libraries to help you find and creating icons

There are numerous inexpensive or free icon websites offering top-quality icons for websites as well as graphic designs.

Most popular sites to visit include:

#1. Flaticon

icons: There are more than 2386,000 icons

Pricing: $11.99 per month (or $8.25 per month, paid per year)

Which is the best way to use it for?

Designers who want a vast variety of graphic design icons and UX, UI or UX icons

Anyone who wants to design and edit icons for their site

#2. Noun Project Noun Project

Icons: Over 2 million

Cost: $39.99 per year

What's the most appropriate way to be used for:

Makers who want the access of 2 million images

Anyone who would like the ability to drop and drag icons into several common apps

3. Roundicons

icons: Over 42,000 icons

Price: One time payment of $99

Which is the most appropriate to be utilized for:

Anyone who wants access to icon packs which contain thousands to hundreds of thousands of icons

Creators who wish to pay a one-time charge for unlimited access

#4: Streamline

Number of icons: Over 30,000

Pricing: Free for the Icon Pack, Free Icon Pack Price: $194 for the Essential Pack, $274 for the Ultimate Pack

     What's the most appropriate way to use it for:    

Designers who are looking for a library (rather rather than a market) which has great UX and UI icons

Creatives willing to pay little more to access the collection of icons

#5: Iconmonstr

The number of icons Over 4,486

Cost: Free for commercial usage

What is it suitable to use it for?

If you are a minimalist, go for black and white icons

Individuals who require free icons for web design which are available for commercial use for no cost

Use icons on your site to create enjoyable to browse

The proper icons will lead your clients to the appropriate sites and pages in order to keep them active or make a purchase.

Some of the best guidelines to observe when making use of icons in your website include:

#1. Use icons which are well-known to your target audience

#2. Make sure you are cautious using icons that can have different meanings

#3. Select simple, not intricate icons

#4. Mark your icons to ensure clarity

#5. Your icons should be sufficient in size to be detected and clicked from any device

By utilizing these top practices and icon tools, we're sure you'll create an easy-to-use website in just a few minutes.

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