A guide for production professionals on making and recording an instructional program

Jan 28, 2024

There's no denying it: making online courses requires a huge amount of effort and can be a frustratingly lengthy process, particularly when you make a huge amount of instructional videos. How can you make it easier to create your course and design procedure? Stories to tell
   
    Elise London, our expert in video, who film all of our internal and marketing classes A key element to create enjoyable online courses is to use stories to organize and present the information.
   
    The ability to find the story in the challenge your course is solving and arranging your course content using storytelling techniques using hero's journey can be an exciting way to change the game. This is everything you must complete to plan, design and develop an effective online course with all the necessary tools.

Jump ahead:

Pick the right subject matter you can use to conduct your online education

It's not necessary to develop the idea from scratch right out of the bag for your online class.
   
    Choose a topic that is highly sought-after. A thorough understanding of the mission of your company along with its potential audience can aid. Here's how:

Find out what's already resonated

Make use of the tools for data analysis like Google Analytics to find high-performing books. Find an ebook that covers a specific topic that did very well? Consider expanding it into a detailed video course.
   
    You can also survey your list of subscribers for subjects your audience wants for an online class. A similar survey can be sent out on social media (if you have an active group of people on those platforms) in addition to the communities you're associated with.
   
    The goal is to identify subjects that an public is keen on.

Do it deep and not broad.




    How can you solve this problem? Review the emotional reactions that viewers feel in relation to an issue.
   
    If you want to know:

  • What challenges are readers confronting as they try to find a solution?
  • How can we handle anxiety? Can we help people overcome anxiety?

If you're considering live streaming, the answers could be worry as you make your live streaming debut. This class will teach you "How you can create live streams to ensure you don't get overloaded."

One of the best suggestions you could make for your course's title

When you're considering the names you'd like to use for your program consider what your intended group of people has to say regarding the particular subject you're working on and then include the subject in the name of your program.

The method of planning and arranging the course online

Elise suggests using the story of a hero as a basis for the online learning course. This includes:

  • The problem that targeted students are faced with. Find these by asking students questions regarding the topic of your class.
  • aiding individuals in overcoming obstacles and identifying ways to solve difficulties. This is where you divide the subject into modules and videos which answer questions.
  • After that, they'll get to experience the promised changes. Offer additional resources, such as checklists and templates that assist students with applying what they've learned.

Learn how to identify the participant's questions and the objectives to structure and plan your training:

Find out about the kinds of questions your intended audience may have

Instead of thinking about it, try these steps:

  • Browse Reddit as well as Quora to make an inventory of the frequent questions.
  • Surveys as well as one-on-1 conversations to learners to ask inquiries.
  • listen to phone calls made by customers by sales and support agents to address common questions.
  • Check out Bestsellers' Index pages of the top sellers on Amazon to gain a deeper comprehension of the issues they address regarding education.

If you've hosted online webinars related to the topic It's also possible to look over the questions of participants for information to help in your research.

Divide the topic for the lesson into categories

Woman recording herself with smartphone. Image reads, "Concept > modules > video lessons"

Next, you must be aware of the issues and concerns of your audience in order to divide your topic into parts that complement each other and create the next stage within the learning process for the student.

"Instead of saying that we're going to teach the use of Interactive Studio' (which is vast and is difficult to comprehend) instead, you can say "We're teaching you to master intermediate, beginner and advanced capabilities. Therefore, every subject (for the online course) belong to any of the three categories." Elise London, Senior content production manager

Simply put "disparate ideas and put them into buckets in order in order that, when you see the route from a distance, the course seems easier to complete."

Pro tip regarding course structure

Make sure you outline your outline of the curriculum to ensure that it is able to meet the students at their specific places in their understanding. There is a tendency to overwhelm and make students feel overwhelmed by the lure of knowledge (a cognitive bias that assumes your students have similar knowledge to you do). Make sure you update your course's design to make it simpler.

Videos to be scheduled for lessons

  1. Be sure to address the students' issues that which a video class can answer.
  2. Respond to the questions with answers to the issue they're trying to solve.
  3. The video should be studied or provide other resources to assist with their transformation.

Video lessons on a script-on-demand

pro tip

Script generator gif

Shooting your course video content

The tools you'll require

For a high-quality manufacturing toolkit and set up an efficient production process, you'll require these items:

  •       HTML1 Camera that can be used as a microphone (two at most) as well as a 3- or 4 point illumination kit      
  • Learn Management System (LMS). It can host video clips from classes, making them easily accessible to the students. Examples: Teachable, Podia, and Kajabi.
  • . Video platforms that are completely free of advertisements that lets you host, record edit and add interactivity to instructional videos. Upload your videos to your LMS.
  • Teleprompter. Display device that shows text that is moving on screen making it easier for those who have their eyes on the screen to take video.
  • Music pedal. It's a simple, low-cost keyboard that lets you alter the direction in which slides which appear on the screen.

Making the perfect video production set-up

Elise suggests:

1. Do not use fluorescent overhead lighting.

They can create harsh shadows on your face. Fluorescent lights also flicker sometimes and can create a greenish hue while also affecting the video's stability.

2. Record with no natural light

The natural light patterns shift during the day. It is possible when you are recording repeatedly for a long period of time and your lighting for your footage won't be even, Elise warns. Also, this could create problems when you need to alter portions of your film in between one and another.

3. Set your cameras at different angles

An additional camera won't be able to "just add more interest" editing (which is a great benefit regardless of employing a script or not and even if you manage to get everything perfect all at once) and also help break the monotony of viewers who are focused at the instructor's face."
   
    "More important, a different camera can be used for covering the cuttings" Elise adds. "So should you determine that what you're saying cannot be covered in just one video and you'd like to make it clear then the ideal method of covering the cut is by using B-roll, or to cut the footage into an additional camera."

4. A clean, clutter free background

Avoid bright colors like magenta, orange, and yellow since they may cause reflections in colours and can distract viewers. Select neutral backgrounds like dark blue, grey, and soft white. They are stunning when viewed in the camera, but are easy on the eyes.

Recording your online video course

The process of recording can become stressful. If you put in the time in creating and planning your recording strategy, then it won't be a problem.

5. Always make use of the voice prompter in your phone.

Teleprompters keep you from becoming stuck on your screen as you struggle to determine the exact point to be able to recall.
   
    It makes recording easier and reduces editing, however "it can also help you stay inside the camera while you're looking at the teleprompter screen," says Elise.

6. Utilize the music pedal switch to change between slides

"Instead of having a mouse or a keyboard that is easily accessible to your fingers, try using an instrument to alter the slide that you're playing. It's basically the same as of an USB Bluetooth keyboard with a left and right. The speaker doesn't have to touch the keyboard or mouse to advance it."

You can edit the videos that you own on demand

Try to cut down on the time you spend editing and ensure that your edits are memorable with these suggestions:

7. Edit your text ruthlessly

8. Be sure to include B-roll as part of your marketing strategy to increase participation

One way to rid yourself of the monotony of talk-head videos is to change camera simultaneously.
   
    Additionally, it is possible to add animations, graphics slide, stock footage or custom recordings for an immersive learning experience.

9. Interactivity layer that is layered

  • Enjoy a build-your-own-learning path
  • Visit hotspots on the map for video clips to learn more about educational tools
  • Skip between relevant sections the sections (useful to make a short video onboarding for the business)

These videos boost viewer participation, resulting in greater retention. Furthermore, you can test your students' comprehension by conducting video quizzes through Interactive.

Are you ready to create your own online course?

How to create a video course that you enjoy and that is loved by your audience is as simple as:

  • It is crucial to determine the problem you're seeking to solve
  • Making the data into a coherent narrative
  • The material must be put together in a way that it is simple to grasp and simple to comprehend.

Remember that if you use appropriate equipment, you can ease the burden of creates videos that are of the highest quality will provide a stimulating learning experience.

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