Competitions to Run for Advertising Your Membership Website
If you're searching for an opportunity to market your membership website and grow the number of people who visit it, running contests may be a good idea. There are a variety of methods to increase the number of users that visit your website, but contests and giveaways could prove to be extremely effective.
Contents toggle
- Advantages of Participating in Competitions and Contests
- Affect a Wider Distribution
- Boost Social Media Following
- Increase the amount of traffic to websites
- Expand The Email Addresses of Your List
- Facilitate Discussion
- Promote Your Member Product
- Important Points to Take into Account before launching a competition
- How to run a Competition for Your Website
- Contests and giveaways run by Fatcat Apps
- Comment Contest
- The No-Frills Award Draw Competitions
- Final Ideas
In this blog, we'll go over the advantages having competitions to drive more the number of visitors to your website and also provide tips for getting started.
There are many benefits to having contests and competitions
Before we go into the application that will assist you in running a contest through your membership site Let take a look at the benefits of organising an competition.
Expand your reach for a larger public
If entry to your contest depends on participants sharing your site on social media or on other platforms, reaching a wider public could be the primary reason to run a contest.
Many contest management firms offer an option of accepting submissions from contest participants via social networks. This includes the sharing of tweets or share of post, giving contest participants the chance of winning.
Each social media share might put your website and your membership products into the hands of prospective members or visitors. In this case it's beneficial having a social media aspect for your contests.
Boost Social Media Following
Growing your social media following is a worthy goal and of its own. If you do use social media activities to inform the public know about your competition, having them follow your account to be a part of the competition is a certain method to grow your following.
To increase website traffic
The right contest can be sure to increase traffic on your website. It is possible to, for example, invite people to participate in your contest and be a form of advertising by participants. A second reason is that a contest that has a prize can be an event of excitement by itself. A competition that's generous offers you a good chance to connect with important blogs, influencers, along with other significant professionals in your sector and offer them something exciting to advertise that their followers could be interested by.
This increased exposure can increase the number of visitors to your website and provide you with an opportunity to convert newly registered users into subscribers or members.
Increase the number of emails you receive
After they have signed up to your email list in order to take part in the contest, you can start making use of the email program to work, and then begin emailing excellent content to new customers. When your leads are well-behaved, you can to give them access to the membership site. your new leads.
Encourage Discussion
A different method of running an event is to select one winner of all who's left a message on your website. Because commenting can trigger discussions about your site and its products for membership and membership products, it is important to make the effort of encouraging people to leave comments and share their opinions.
Promote Member Products
Last but certainly not least is having a contest can help you promote the benefits of membership. In the event you organize a contest which is interesting enough that other people in your niche are likely to wish to pass on to your audience, or have an entry process for competitions that involves promotions on social media to help spread information about your membership service.
The most important things to consider prior to Conducting an event
Before you begin to begin your first contest there are a few aspects to consider. The first is that it's an excellent idea to spend your time to consider the prizes you'll be awarding.
Are you planning to offer one major prize, or provide runners up prizes as well? Access to your contest for free or at a reduced cost through your membership plan is a good option. But, if you're looking to promote your contest to your existing members, it's time to think outside of the box.
You must ensure that the prize you choose to award fits your intended audience while having something that they're willing to spread on social media and make their own name known. Be sure to ensure that the budget for the prize is consistent with the expectations you have for the event and its outcome.
The hope is that the competitor you are competing with is likely to bring more traffic to your site. If that happens, you'll need to be sure that you've set up systems to not only handle that extra traffic but also gain the maximum value from it.
Make sure to install web analytics in order to monitor the results of your competition. The absolutely free software like Google Analytics can enable you to determine if your site has experienced an increase in visitors as well as where they've come from, and the activities you've seen them doing to your website.
What is the best way to run the competition on your site?
If you're using WordPress for your site that is a membership one It's far simpler than you think to run a competition. There's a variety of premium and free plugins specifically designed specifically to run competitions. What you must pick the appropriate instrument for your needs. This is a brief overview of some popular WordPress contest and competition plugins.
Promotions and Contests run by Fatcat Apps
The free Contests and Giveaways plugin can be used to design and conduct an event that requires the participants provide their email addresses for entry. Once the competition end date is reached and the plugin has finished its work, it'll select a winner randomly. Because of IP monitoring as well as the use of cookies, the contest plugin is able to fight against fraudulent contests.
If you are looking for a fast and easy way to try competitions on your WordPress website, then the plugin you pick is the best option.
Comment Contest
The free Comment Contest plugin is a great tool to help you generate discussion on your blog post. When enabled, the plugin lets you decide which comments are included in the course of the contest before picking the winner. Because leaving a comment will be enough to enter the contest, it's possible to garner a large amount of involvement from your users.
No Frills Prize Draw Competitions
The free plugin lets you begin hosting contests on your WordPress website for free however you can choose to upgrade to the paid version, and unlocking more features.
When you set the settings, you have the option of choosing what contestants have to complete to be eligible for the contest, including typing in a message, answering the multiple choice questions, or simply hitting the enter button. The winner will be selected automatically by the plugin. It is up to the winner contact the winner and give the prize.
If you're really looking to get into the bottom of the ocean through contests and challenges, the KingSumo Giveaways plugin is expensive but it's packed with functions.
Final Thoughts
If all goes as planned but the competition could lead to increased web traffic and more publicity through social media platforms, as well as adding new members in your business.
Do you have any questions about running a contest to your website's members? Please let us know via the comment section below.
Article was first seen on here