How Jenny Shanks Improved Students' Engagement Using's Mobile App

May 9, 2023

In 2015, Jenny Shanks began to develop her gifts as a psychic medium and spiritual psychic.

Working with a mentor could further develop her innate abilities. Then, she started providing readings for women between the ages of 40-60. More and more, customers were requesting for her help to share what she knew. To do so, she began creating online classes in the year 2019.

At the time she was working in healthcare marketing for an enterprise. Not feeling at ease with the company and her work, she was left for six months trying to decide whether she should remain or leave.

In the first quarter of 2020, she made the decision that it was time to leave. "It's an emotional time that you make when you leave an income that is steady to becoming on your own," Shanks shares with . "But I've never regretted quitting."

She began full-time work in her online course business just before the arrival of covid, and hasn't stopped since. "I've taken the first step into my gifts where I'm totally free from judgement, thoughts as well as competition" she says. "Even on days that are challenging, I would much choose to be doing what I am doing today. ."

In the present, Shanks has four courses: Intro to Mediumship, The Spirit Guides Connection, Root & Rise, and her monthly membership program called Love Warrior. In the month of October, 2022, she integrated 's mobile application to boost the engagement of students and ensure that her online courses are easier to access. "At the conclusion of the day If you're making your course accessible content for the final user to access and use, they're more likely will convert and then recommend your course to others," explains Shanks.

  Mobile app by HTML0 helps students to learn at any time and anywhere  

Created to place course creators' knowledge to their students' fingertips, 's mobile app offers users the possibility of accessing courses at any time and from any location.

By delivering a mobile education experience, teachers are able to teach their students in an efficient manner. This means that students step into the driver's seat of their own learning experience and can decide the time, place, and how they learn. The mobile application includes features like push notifications, activity feeds, and direct access to courses as well as communities. What does this mean? Students are aware of online classes and students benefit from an environment that is more adaptable to learning.

For Shanks Integrating mobile app has improved her business online by three ways.

    The mobile application increases access to courses and content    

The primary thing Shanks noticed since integrating 's mobile app is an uptake of content consumed. "Some individuals prefer using an app on their phone rather than a PC," she says. "They use the app more since it's easy to plug it in and start listening."

Students in her monthly subscription course use the app the most; since the app offers guided meditations as well as podcast-style conversations in the membership, people use the app to listen while on when they are on the move. The students are impressed by how simple it is to use- especially because they can put their phone in a safe place and listen to their favorite podcasts without burning through their phone's battery. "So many have told me they wanted to hear one of my meditations because they had a difficult working day, and were able to listen to it by using the app, and plugging their headphones into the device," she says.

As people tend to carry smartphones with them at all times, Shanks has noticed that her posts are viewed more frequently than before integrating the app. "The biggest turning point was the way in which smartphones provided quicker and more convenient access to course content without having to get the computer or work out the web address of their mobile," explains Shanks.

What she loves most in the mobile app is its simplicity --and especially, the manner that it provides the user with a simple navigation experience her students, who aren't necessarily knowledgeable about technology. The most important role mobile apps play -and remain to play in business learning is enhancing access. "It's important to simplify the process to the user at hand to use technology in particular," she says.

    The app for mobile devices provides a user-friendly experience    

Shanks describes herself as an "A-type personality," and enjoys having things be organized. She has found the app simple to use and she loves how it presents and displays the course material. "I've been through a lot of different apps, but some may be difficult to comprehend," she says.

She loves that she can arrange her material easily using the internet app, and the updates automatically translate to the mobile app. According to Shanks the course creators require only a few technical skills to do so; rather the web application has drag-and-drop capabilities, making it easy to navigate. As someone who didn't want to invest a lot of time creating mobile apps, Shanks says that made an app that was mobile-friendly. "I've previously used different digital platforms in the past however they were a bit complicated and I didn't need to try to figure out so much tech stuff," she says.

"If I'm given something that consumes a significant amount of my energy I'll be irritated with it," Shanks laughs.

"You can't mess things up with ," she continues. " It's all pretty easy to understand. Course creators do not have to invest a lot of time creating this app, which makes it much simpler for them to implement the app and share it with their students. ."

    The mobile app is easily set up    

Creating a cohesive brand identity is important to most online course developers, and Shanks is no different.

In order to set up the app, users have to activate the mobile app from their account. In the account they can input their brand colors and logo. These changes will reflect within the mobile app and ensure that the brand's image is consistent across classes and communities. Through maintaining the branding of the desktop version of the course, it looks like a seamless add-on. "I love being able to personalize the content in a manner which makes it feel as if it's own," Shanks shares.

As she discovers it to be simple to alter app's content via the internet, designers such as Shanks have the ability to manage their way through the experience of design without special tech or coding knowledge. "I just love ," she says. "I've tested other platforms in the past and I genuinely love the usability of both the back and frontend ."

Through the entire integration process, Shanks felt supported by the entire team. "The personnel have been fantastic," she adds. "The technical support has been incredible and the team has an impressive knowledge base that they can guide creators on ."