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Mar 16, 2022

The shift into virtual meetups The way we made it (and how you can too)

If you've ever thought of creating virtual events for your company, it's possible to conclude that this is the ideal moment to start. There's an increasing need for connectivity as well as the development and learning.

Let's face it, there's nothing better than a place to test the various methods of engaging your audience.

The year 2020 began at the beginning after a hugely successful event at our very first gathering in Irvine, CA, our team for brand experience set out to bring events across the country across major cities throughout the United States. The venues were chosen. Hotels and flights were booked. Good news is that our Denver meetup went off without a hitch.

And then the world pandemic struck.

And, like every other company, we were required to modify and cancel meticulously planned events. We developed alternative plans to hold 10 virtual meetups in one week. Each meetup will take one hour and will be centered around the building of community, strategizing and sharing our experiences on the web for internet-based businesses.

In just two hours after the registration process, we have reached our capacity.

As we've held monthly meetings in the past, we've learned several crucial lessons that can help you in planning your own group events online.

Check out the interview where Brand Experience Coordinator Regan Taylor discusses her experiences and highlights the best moments of her recent meeting:

  • The beginnings of virtual meet-ups (0:22)
  • We tried two formats (2:27)
  • planning and letting things go organically (4:15)
  • guidance received from Hero Sara Moseley (5:24)
  • Advice on advice received from Hero Kayse Morris (6:42)
  • the reasons why breakout rooms work well for building the community (8:08)
  • How do you convince people who are shy to participate (10:46)
  • advice from the Hero Dave Gambrill (13:09)

6 tips to hosting value-packed, relationship-building virtual meetups

     1. Define the exact purpose and the subject of the occasion

Within a timeframe of one hour discussion can become scattered if you don't define objectives in the initial stage of organizing. Consider what you would like your guests to return home to after the conference. Are you hoping your guests to gain knowledge, have the answers they need, get to know new collaborators and practice skills before a large public?

When you know the goal of your virtual gathering, you'll have more insight when deciding on the layout and the agenda for the meeting.

2. Expert panel discussion. break-out rooms

If you're planning to educate your guests, having professionals present in panels is a great method to accomplish this. You should set aside time to ask questions for a more engaging learning experience.

If your goal is to build a sense of that of community and foster networking, smaller groups of 4 or six people could be extremely beneficial. The people naturally feel more at ease in smaller groups and are more likely to share their stories. Since everyone has more time to talk and exchange ideas, conversations within breakout rooms tend to be more in-depth.

3. Utilize Zoom's room assignments that are auto-generated.

You don't have to stress over how to split up your participants. Zoom provides a function which assigns people randomly. To ensure that you and the group are on track You should create a document that includes discussion questions and make sure that you make it available prior to the meeting.

Imagine how frustrating it could be if you attracted a high number of registrations but then realized that a lot of users couldn't find the URL in the last second. The ability to make it easy to find the URL may sound like a simple task, but you're likely to underestimate how many times people need reminders that include the same information.

Do not be ad-hoc in your reminder emails and make sure to add an operational "add to the calendar" button on each occasion. You should send a reminder one at least an hour prior to the time of the event.

5. Get feedback regularly

In actual fact, IT Cosmetics Founder Jamie Kern Lima recently said, "Feedback is a gift regardless of whether it's difficult to receive It's always a present."

Follow up every virtual meetup with a questionnaire and make sure that the attendees are aware how vital that feedback is in the preparation of the next live group sessions. Then, you'll be able to keep iterating your virtual meetups exploring new methods of scheduling them as well as making them better than previous.

6. "Ready, fire, aim"

If you think the benefits of virtual meetings will benefit your business then the most effective option is to to get into. In the end you have to put aside your research and start testing. Our panelist expert and Hero Dave Gambrill said, "It's never going to be just the way you want it to be." Get started with the knowledge that things will get messy.

"That is how you can succeed," Dave said. "You must just go. Instead of being ready to aim and firing, you have to do ready to aim, fire and hit."

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