Learn to become an online Parenting Coach

Dec 14, 2023

Raising kids is the hardest thing you'll ever do. Or so people say.

But what if every parent had a parenting coach at their side to help their parents tackle issues, conquer challenges, and become better parents?

If you believe that you're qualified to be a coach for parents You can begin a business helping families learn how to implement various parenting strategies and make steps towards building happier, healthier connections with their children.

What you should to know about how to become a parenting coach - and tips to build your company from scratch, as well as top examples of successful parenting coaches.

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How can you become a parenting coach

If you'd like to learn how to become an effective parenting coach, there are a number of steps that you must do before starting to learn.

Here are the essentials of what you need to know about becoming an effective parenting coach

  • You can get a parenting coach certification: To be an effective and successful parenting coach, it's a good idea to obtain a parenting coach certification or a qualification that will help you establish trust with your clients and increase your confidence whenever you meet with new customers.

For more information Here's a comprehensive review of how you can become a parenting coach. Also, the answers to your most frequently asked coaching concerns.

7 top kinds of coaching for parents

The field of parenting coaches there are a range of various niches and specializations to choose from. Part of learning how to become a parenting coach is deciding which type of coach for parents you would like to become and the kind of person you'd like to help.

Here are seven examples of niches for parenting coaches that to consider:

  • Divorce coaching These parenting coaches specialize in helping families through divorce, with emphasis on helping parents process their emotions and talk to their children.
  • Stress coaching: Several parents experience stress, and it can affect how they interact with their children. Coaching for parents who are specialized in stress coaching can help parents discover ways to deal with stress as well as manage their emotions.
  • Nutrition coaching: Some coaching coaches for parents focus on helping parents make informed decisions about child nutrition and ways to enhance kids' mental and physical health through diet.
  • ADHD coaching Parents of children with ADHD, parenting coaches who specialize in ADHD coaching may assist with implementing specific learning techniques, finding ways to improve the concentration of children, and much more.
  • Coaching for parenting: Parents might also choose to specialize in birth coaching, supporting parents before and directly after giving birth to their child as well as with sleep-training as well as feeding and getting their life in order.
  • Communication coaching While communication is a key part of any parenting program Communication coaching is focused on helping parents develop their communication abilities in a range of different strategies, like conflict resolution as well as setting limits with their children.
  • Coaching for co-parenting: Couples who co-parent relations can benefit from parenting coaches that specialize in helping parents navigate the numerous challenges that come with parenting.

The kind of coaching for parents that is right for you is based on many factors such as your prior knowledge, interest, and educational background. For help it, talk with coaching coaches that you admire in order to learn more about their job and areas of expertise.

What is the difference between a life coach or a parent coach?

The focus of a parenting coach is aiding parents to understand, discover, and apply different parenting methods and models. As an example, a parent coach can assist families to:

  • Sleep coaching
  • Potty education
  • Solving bullying
  • Conflict resolution
  • Co-parenting

Parents' coaches are aiming to offer information, assistance, and encouragement parents so that they can learn how to solve different problems and create closer relationships with the children they have.

What skills do you need to meet in order to qualify as a parenting coach?

There is no formal requirement or education to become a parenting coach.

Unlike therapy or counseling, parenting coaching doesn't require some kind of educational or training before you start doing it.

This being said, many parenting coaches have an education program such as:

  • A bachelor's degree from an area that is related to it: It's common to find parenting coaches with an undergraduate degree in a related field, such as education, social work counseling and psychology.
  • Parenting coach certification: Many parenting coaches obtain a qualification or certificate before they can begin working as a parent coach either from an in-person or online course.
  • Experience in the field: Work experience within the area of parenting coaching is a big plus for those who want to work as an instructor for parents, which includes volunteer or paid experience in the private or public coaching industry.

It is possible to begin a professional parenting coach today, however, if you wish to establish yourself as a dependable and reliable parent coach to clients, it's best to be certified by an established coaching program for parents with relevant experience, too.

three steps required to become a parenting coach

Here are 3 tips to help you learn the steps to becoming a parenting coach. You can also get an accreditation as a parent coach without previous expertise.

Choose your specialization

When you're looking at how to become a parenting coach, it can be hard to tell what type of qualification or certification program is going to be right for you.

Truth is, there is a wide number of different areas for parenting coaches - and the certifications for parenting coaches which are suitable for certain people may not be right for your.

For you to help your search get the focus it deserves, you should begin with defining what you want to specialize in. As an example, if know you want to be a nutrition-focused parenting coach select a coach certification program that has an emphasis on nutrition.

If you're not sure where to start looking for your particular niche Write your list of the following points:

  • Your passions and interests
  • Your previous experience
  • Your strengths, skills, and education
  • How can you uniquely assist parents

Take a look at the parenting issues which you are most passionate about which you're regularly requested for advice by others. If you're constantly talking to your friends or family members about similar topics and problems, that's a sign it could be an ideal niche or area of expertise to you.

In writing out your strengths and in the area where you've gained most expertise, you can get specific about the path you want to go down with your parenting coach business and work to build a business that's tailored to your individual strengths and capabilities.

Compare coaching programs for parents

Once you've decided on the specific area of parenting coaching you'd like to be a specialist in then you're able by comparing and evaluating various parenting coach training programs to determine which one is best for you.

There are a few tips to remember while conducting your research

  • The experiences of program's instructors
  • Accreditations for programs
  • Course delivery methods e.g. online, in-person or even self-taught
  • Support for students and supervision
  • Course duration
  • Certifications and credentials that you'll get
  • Cost to obtain certificate

The best program for you will depend on the content, the flexibility and the delivery method you're searching for. If in doubt you're not sure, contact the program organizer to learn more about what you'll be getting in return.

Complete the certification

When you've chosen the parenting coach certificate you'd like to pursue, set aside time to do the course to complete the assessment and receive your certificate.

It is possible to use your credentials for marketing for your website as well as social media and the footer of your email to give your business a greater authority and an edge. If you're a certified accreditation, you may also have the chance to become a parent coach association or other organization that can aid in locating clients as well as professional contacts.

Don't forget that you don't require the parenting coach's certification or certification prior to starting coaching. It's entirely your choice as to which route you take.

5 of the top parenting coaches certifications

Qualification Coaching institute Certification specifications Program length Cost
Parent Coach Certification Training Program The Parent Coaching Institute (PCI)
  • Complete four distance-learning courses
  • 100 coaching hours
  • 2x a month phone classes
  • Additional readings
12 months $5,800
Parenting Coach Certification Jai Institute for Parenting
  • 7 hours of study every week
  • Video classes every week Plus writing assignments
  • Weekly co-op call
  • Weekly practice coaching call
7 Months $4500
Conscious Parenting Method Certification Conscious Parenting Institute
  • 8-10 hours study each week
  • Weekly group coaching call
  • 4 weeks practical experience
  • Final written assessment
5 month $8500
Parenting Coach Certification Mindful Kids
  • 3 hours per week
  • Complete video lessons
  • Practical internship working with two sets of parents
  • 10 pages assignment
12 weeks EUR2,840 (approx $3030)
Parenting Coach Certification Anu Family Services
  • 6 hours per week
  • Weekly live virtual classes
  • Assignments for the week
  • Bi-weekly mentorship for instructors
8 months $3500

Practical experience gained as a coach for parents

As well as getting an accreditation or qualification as a parenting coach, it's also helpful to get experience working as a coach for parents before you can begin working with clients.

There's a variety of options to get practical knowledge - here's a few ideas:

  • Get a certification that is practical: Some parenting coach certifications offer the opportunity to work in a real-world setting as part of the qualification, giving you the chance to gain hands-on knowledge prior to launching your own business as a parenting coach. This is extremely helpful in particular if you've zero prior experience coaching, counseling, or in a similar area.
  • Have a chat with acquaintances: If you're beginning your journey as a parenting coach, your initial clients are likely to be relatives and acquaintances. Be clear about your level of experience as well as the fact that you're looking to practice coaching them, so they are aware of what they're in for before you even begin.
  • Volunteer for an organization It is an effective way to gain practical experience as a parenting coach prior to working with paid clients. A reputable organization might offer advice and training on-the-job, which will allow you to gain experiences as you progress.

4 tips to help you create the business of a parenting coach

The process of gaining education and experience as a parenting coach is only the beginning, should you wish to know how to be a parent coach as well, you must learn how to create the business you want to run and also sell your service. These are four tips that can assist.

Find your target audience

The first step to making a business successful is to know the people you want to reach.

It's tempting to imagine that "my target audience is parents, obviously". You're right. However, if you're hoping to build a thriving brand it is essential to be specific about which parents you'd like to collaborate with and how you can aid them.

As an instance, suppose you're an expert in sleep-training parenting coach. In that case, you'll need to focus on new and pregnant parents instead of parents of teenagers, as they're the people who are likely to be in need of and will require the services you offer.

For help in identifying your target audience, think about these things:

  • Who would be my ideal client?
  • What problems are they experiencing?
  • What are their main wants and needs?
  • What are their demographics? E.g. age range, location, income level
  • What are their views and values?
  • What solution are they searching for?

Choose a business model

The process of establishing your business as a parenting coach will also require you to decide the way you'll market your services to your clients - including what kind of business strategy you'd like to employ.

The majority of parenting coaches begin by with private sessions of coaching for their clients. For example, a parenting coach may charge a flat fee for a 60-minute online coach session for parents.

While this may be an easy way to start your own parenting business it's not the only method to earn money by being a parent coach. It's also not the most cost effective. Why? Since when you're working in a 1:1 relationship with clients, there's an limit on how many parents you can help and the amount of money you'll earn through coaching.

There are three other business models to consider instead:

  • Group coaching: Many parents are struggling with the same issues, so group coaching could be a hugely beneficial method for parenting training, offering you the opportunity to assist many parents as well as introduce an element of socialization into your coaching.

There's no correct or incorrect approach to offering your coaching services for parents and you'll always can add other products or services at any time. In the case of example, if you've built your reputation as a parent coach it's possible to include a membership product for a fresh source of income for your business.

Build your network as a coach

The process of starting a business as a parenting coach will be much easier to start if you build a circle of contacts. A lot of parenting coaches' businesses operate on word-of-mouth advertising and referrals, but there are a myriad of strategies you can use to increase the visibility of your brand and get your message to the right people.

Here are a few techniques to consider:

Network for parenting professionals

Meet the other experts in your area to grow your parent coaching business. These include educators, counselors, trainers, industry experts and much more.

You are able to create your network both in person as well as online. This includes:

  • Events in the industry
  • Conferences
  • Webinars
  • Social media

Be sure to say hi - many people are eager to get in touch with you, it's just an issue of saying hello and establishing a dialogue.

Work with other brands

If you're coaching on the internet it is possible to cast your net further and concentrate on growing your network through partnerships with other companies. This not only gives you access to a broad selection of fascinating people within your niche, it can aid in the creation of new leads for your business.

Here are a few ideas for collaborations:

  • Podcast guests: Search for podcasts relevant to your field and talk to the hosts or producers to inquire if you can be a guest. Make sure you show what you'll bring to the table, including the knowledge, experience as well as your interests.
  • Articles and guest blogs: You can search for websites and blogs that have your target audience and offer to write a guest post on their behalf to showcase your expertise and increase publicity for your company.
  • Social media takeovers If you're seeking to increase your reach on social media idea, you could consider hosting a media event with a popular company, influential person, or even a parenting expert who is a friend. This is a really fun way to expand your network and win more fans in the process.

Make use of your current network

Don't underestimate the power of your current connections and former clients to help you level up your company - stay contact and keep the relationships that will lead to more leads down the line.

When you've built a client base and have a loyal customer base, it's possible to request testimonials and reviews to be used as proof of social media on your social media and website to help build trust with prospective clients - if they can learn about the success stories of your previous clients as well, they're likely to want to use your services for themselves.

Make sure you understand your mission

The trick to advertising your brand, whether you're an individual or an organization with global reach is to define your brand mission.

Your brand mission defines your mission, goals, and what you hope to achieve as a parenting coach.

  • What are you hoping to be able to offer parents help?
  • The reason why you're taking on the job you're currently doing?
  • What do you want to achieve?

If you have a clear message and an understanding of your values and motivations that you are able to communicate directly with your audience on the internet. No matter what you do and whatever you do, you will always be able to come back to the core idea in your advertising.

This is an illustration:

Crystal Haitsma's parenting coach firm is based on the simple message of "Helping parents to raise peaceful, self-confident children that you love to be around".

4 successful examples of parenting coaches

Do you want to feel inspired by your journey to become a parent coach? Check out these 4 examples of parenting coaches online who built their businesses out of beginning to finish.

          Excellent Inside

The clinical psychologist Dr Becky Kennedy built a parent coaching business that sold digital items, including a best-selling book podcast as well as online classes. Good Inside, her brand Good Inside offers membership subscriptions for parents, offering a variety of parenting classes and workshops on everything from potty training to conquering problem behaviors.

          Michelle Gambs

In the past 20 years of coaching parents Psychotherapist and coach for parents, Michelle Gambs wrote a book 'Stay Away from Option D' to help parents give themselves permission to not always be flawless. Then she turned her knowledge into an online podcast, YouTube channel and a 4-week program for parents. Her philosophies? "I have never claimed that it was easy. I said only that it could be worthwhile." ."

          Parent Hope Project

The Parent Hope Project is a social enterprise that was created to serve parents, with the goal of helping them develop confidence and restore their awareness to help assist their children's mental health and overall wellbeing. Built by Dr Jenny Brown, the Parent Hope Project provides online coaching for parents, as well as professional coaching courses to those who want to learn how to become an instructor for parents themselves.

          Consciousness Academy

Author and coach Rhonda Victoor guides parents on how to become mindful, conscious parents and continue to grow as individuals, including lessons on how to cultivate curiosity, how to deal to advice from others, and how to cultivate presence as parents. Additionally, she is a professional speaker and leadership as well as a communications coach.

Ready to learn about becoming a parent coach?

It's now easier than ever to learn how to become a parent coach and start your own business as a parenting coach. From coaching online to memberships and products that are digital There are a variety of ways you can make money from your expertise and assist more parents.

When you're ready to get started, test for free for a few days and discover what you can accomplish.