Tamkara Adun and her community has changed the way African culture and language is taught.
Find out how the founder Tamkara Adun built an engaged education community and product line that teaches an African culture that is not colonized. African languages and African the story of Africa.
In the year Tamkara together with her husband and two kids moved from Nigeria in the Netherlands the entire world changed. The family members were immersed into an entirely different culture. Tamkara was forced to leave her work in HR along with her kids had to attend a brand new school.
Tamkara found that in the curriculum of the new school students were learning about the past from the European view, which did not contain many of Africa's stories, cultures and accomplishments.
She remembers "They had a brief understanding of African tradition, however they were told a story of history in a colonized story which didn't discuss the remarkable ancient roots of their tribe of people. I wanted them to never be taken over by the stories of others that make them are unable to understand their own. I'd like that they have broad knowledge and be able to appreciate their African tradition in a way that is true and cherished by those who are the people they belong to."
To bridge this gap Tamkara thought she'd teach the students in her unique method. She began to read important African writers, chatting with family members and browsing archives of the internet. "As I started teaching them, I realized there was much I did not know about," she remembers. "In performing the work of teaching the students, I learned about myself."
Tamkara was conscious that if she and her relatives required the details she held, other people might too.
"It was a very long and long, and even difficult journey for me. As soon as I got began to see that there was no way out. When you've master the knowledge you've acquired and the more you know. I wanted to keep taking into account the most recent data. However I also wanted give it away. Knowledge is a gift. It is a gift to give it to other people. It is not something you are able to keep just for yourself."
This premise was what prompted Tamkara to launch an online company named Odunife meaning "Year of Love" in Yoruba in addition making a culture built around mutual respect. A lot of people were eager to revisit past events using an African lens. The more she spoke, the more her audience could learn from her.
The input of the participants and their suggestions in conjunction with her work, has led to the development of educational programming as well as ebooks an children's story , a language school as well as individual coaching programs that expand our understanding of African culture as well as.
The creation of a community of expertise
The community is the core and heart of Tamkara's venture that began with one social media profile . Tamkara determined to write down the things she learned regardless of whether it was glanced at by an extremely small percentage of people. "It seemed as if it was echoing," the woman recalls. "I gave information to the world in order to determine if there was an answer."
In the next few days, Tamkara began to connect with people who are fascinated by African historic events through an African perspective. and African-centric view. The more information Tamkara published, the more she posted and the more people were involved in conversations and shared or even shared their own photos with acquaintances. Followers of Tamkara began sharing their experiences and knowledge and formed a community for learning.
"It's an unofficial relationship which I am a part of, however I'm currently pursuing a degree."
"I make an concept the people that are in the comments will expand on the notion," she explains. "It's the kind of community that's forming our knowledge of the past and the events that occurred in the period."
Tamkara became popular after engaging with other creators within her area, guest posting and assuming the role of leader with enthusiasm.
In the beginning, Tamkara contacted thought leaders who impressed her via direct messages or remarks. Tamkara informed the thought leaders that their work had been a huge hit for her. Tamkara also re-shared the content of their followers, thereby amplifying their voices. They would frequently browse her website , and then follow her on Twitter in the spirit of reciprocity.
In the end, viewers could tell that she was excited in what she was doing. "People are able to tell that you're passionate about what you do. This builds trust and trust and loyalty. I focused on posting high-quality content that people will likely want to share, and put my name in front of greater numbers of people" she elaborates.
Within two years of when she came into the world, her following went from 50 to 24,000 followers.
Tamkara's social media network is the base of her efforts across. Together with her followers they've created a constructive feedback loop that allows each participant can gain knowledge and pass on their expertise to one another. With all this information, Tamkara knew it was time to take her business to the next level and launch her first product.
Form a community by connecting items
"I always pay attention to what people say. A lot of times, particularly on Instagram the users tell you the things they're searching for. If the item we're looking for is not available then I'm required to think of a solution."
The writer also wrote a kid's novel that was titled Osasu and was titled The Great Wall of the Benin Empire . The novel told the story of African innovation she wanted her children to know about and she was aware that other communities would appreciate writing a book about African tradition and culture.
"It's fascinating to know about the different cultures in various parts of the world However, African children need to be aware of their own history too. It can help build self-esteem as well as confidence in yourself," she elaborates. "I think every tale being told every story should be told on the screen."
Next was the course in language.
African Maafa
Her first goal was to organize small-group sessions in order to help her acquire her native tongue in a casual learning environment. "Anyone is able to join Zoom and join in. The session was enjoyable. There was laughing. I was able to see the gap in the crowd and feel the joy."
Tamkara Tamkara collaborated with teachers of various languages in Africa for the purpose of creating an online school for language .
After that, as viewers had the ability to talk to herand inquire about complicated questions, Tamkara created a 1:1 coaching program.
"A lot of people reach out to me with questions. I'd love to have the time to respond to all of them, but certain issues require more considering, effort, and study. The coaching packages let us talk about the whole issue."
With her circle of supporters, Tamkara continually identifies needs and addresses them with products that share knowledge, honesty and love.
: A versatile platform for multi-passionate entrepreneurs
With a myriad of passions and an endless list of options, Tamkara was looking for a space to do her work. The search led her to .
"I searched for an opportunity which was adaptable," Tamkara reflects. "I get up in the morning and have so many thoughts in my mind. I wanted an online platform that would allow me to have all my ideas all at one time."
"Having my team at hand anytime I face technical difficulties helps me relax and reduce the anxiety and stress in trying to work things out by myself. I'm glad that they've not only been there to assist me but have also been a part of the process to build my company," she shares.
"I'm highly communicative and love having various ways for my friends to chat. When I'm online, I'm able communicate with them right away. If I'm not online, I'll be sent an email message in order to be able to get to them. Also, you can send messages to my entire public or a specific group interested in one of my offerings. It's changed the game."
In essence, artists need tools to allow them to focus on the areas they do best in. According to Tamkara states, " eliminates the technical anxiety and allows me to be focused on my artistic job, which is my forte. There's someone there to help and assist me. It's a great help."
Tamkara's recommendation is to seek out help and work towards your goals
When he was building Odunife, Tamkara learned how important it was to have an effective system for taking courageous decisions. Tamkara encourages other people to follow suit.
Be sure to focus on your strengths don't focus on weaknesses of other people.
Entrepreneurs are often required to wear ten hats However, Tamkara insists on the truth that there's not a way to do it alone. "You can't do everything," Tamkara emphasizes. "Figure out the areas you're skilled in and then put all your effort on it. If you're not so proficient you could ask someone else to help you."
Don't expect things to get perfect
Are you looking for an avenue to communicate your thoughts with others? Tamkara advises you to take the leap and make progress in the course of your journey.
"Don't simply wait for things to be perfect, since you'll never get that," Tamkara says.
"The process of learning can be done by experiencing. If you've got an idea, you should pursue it. You can't know what might come out of the idea. It's possible that your initial thought will change as you go through numerous iterations. However, if you delay trying to get the ideal final result, you'll never in a position to begin."
Discover what you're looking to accomplish and discover how to accomplish it after getting to work.
"We can cut a the tree using cutting." -"We can cut a tree through cutting." -- African Proverb
All the knowledge Tamkara discovered about being an artist she learned while working. It can be intimidating starting with the first steps, however there's nothing you can do to improve until you've taken that initial step .
"A vast majority of the people didn't see my vision, but I could trust my own beliefs about what I was required to act. Most of the time, the intuition of our minds will uncover things can't be experienced physically. If your mind is insisting on doing some thing and your heart is nudging you towards the idea take a look and investigate that path."
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