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Oct 11, 2023

It's SM3jRQiNmjMsiju3Fd Keith Andrade, founder of The Morning Byte

"One of my interests is keeping myself up-to-date with all the latest developments which is happening in the tech and business worlds," starts Keith Andade who's been working in software as services (SaaS) for the last seven years.

He was a student at Baruch College, a business school in Manhattan While he was at Baruch College, he picked up the basics of business in order to dovetail with his passion for technological advancement. "The two are intertwined," he discovered. " The businesses of today require technology to be successful in order to expand and grow. It was cool realizing the way these technologies work."

After college he started working as a health insurance representative and payroll company. "Previously the only thing that was available were pen and paper, and filing cabinets. Then, this company was totally disrupting the business," he recalls.

In the following years, he was employed by monday.com and ones.com, selling project management software to businesses. "I enjoyed it. But I realized in order to be able to engage effectively with my clients I had to be able to do more than be able to just comprehend technology, but simply understand how their business works, but also stay current with the latest trends."

The Morning Byte

One of The Morning Byte stories and a image of the app using a smartphone

Keith used to spend his free time researching and collecting articles, and sending them to his family and friends. "I decided, 'I don't want to just keep delivering them content every day on something I find fascinating'. Therefore, I came up with this news text service to give a quick update of the latest news." He built an automation with Zapier as well as ChatGPT to allow him to locate the articles that he enjoys, then summarize them into concise bullets, and deliver it in text messages to the customers," Keith explains.

Social media's problems

"Our customers are awestruck by social media. Everyone does - it's that instant gratification," Keith continues. But the problem with social media is it winds up taking all amount of time. You may use TikTok to find some quick bites of the news You could use Instagram and follow your favorite celebrity to get a daily pictures of events However, the problem is that every time you launch an app, you're exposed to other views and opinions that pop up automatically on your feeds."

Keith believes that the benefit of The Morning Byte is it is free of the distractions from other media that are competing for your focus. "It's only a text message, you can open it whenever you want. This is the freedom you have again," he explains.

Many readers glance at the article first thing in the morning. Others skim the article at lunchtime. "The notion is that you're in the control of the attention you pay. On social media, you must get through the noise and find what you want. Social media is a suckers and is a waste of your time. Time is the most precious thing that we possess," Keith adds.

The author continues to argue that social media doesn't have any motive to enhance our lives. "It's a great way to remain connected, but it's no longer just to stay connected is it?" he asks. "I browse my feed with all the ads or it's businesses paying to publish their content."

It's xwvBCvu6czreQeXjGPx One of the Morning Byte stories featuring an artistic rendition

"I believe that social media is enjoyable. It's a good thing. However, I'm not convinced it's a great idea. And I don't think it's good for our mental health. The Morning Byte is a space for those who are looking to improve their lives." The author suggests that people wanting to make use of technology in order to succeed or aspiring to be an entrepreneur must have resources to stay in the forefront of technology "All I'm suggesting is The Morning Byte might be your number one choice!" he smiles.

Importantly, Keith uses his own product each throughout the day. "I am up all night working until midnight searching for the most relevant stuff because sometimes things happen in the evening, and I want individuals to be prepared and informed when they start their day. I pick valuable sources like Reuters or the New York Times. Forbes is a great source; The Verge is a excellent source."

Keith says that regardless of whether you're a smaller business owner, if you are able to provide reliable details that aren't available to a big media firm, it's definitely worth the Morning Byte's consideration. "If I find your piece fascinating, I'll send it to our readers - so you can prove it's worth reading!" he adds.

The ability to stay ahead

In his experience working with numerous businesses, Keith was constantly thinking about how he could take something that he enjoyed and make money from it, all the while providing value to customers. Prior to coming to the idea of a business model for the Morning Byte, he noticed another customer, The New Paper, was doing something really similar but in the world of political news. Keith recognized an opportunity.

"I believe there is a lot to gain for those working in the field of technology. Professionals, such as realtors are interested in understanding how AI technology is impacting their life." Keith thought he could assist them in staying in the forefront of technology. "If you're a blogger, it's like, 'Do I really need a new microphone?' Or is there a tool that can assist me in making my voice sound clear?' These are all things that people are asking themselves, as there's always a new AI technology being developed every day."

T1UVjU6h90E0Koyv6qPb is another Morning Byte stories featuring an artist's rendering

I was really looking forward to The Morning Byte for myself. It was then that I experienced the 'wow' moment. I'm looking to be more than be informed. I want to stay ahead of the game. I work in tech and I'm constantly challenged to win sales, and also win the business." When The New Paper focuses on political issues, The Morning Byte focuses on finance tech and electric cars. It also covers machine learning and artificial intelligence."

Understandably enough, Keith's subscribers are professionals in the field of technology and business proprietors, who have only a limited amount of time. "It's challenging to stay on top of things with the latest technology and misinformation. On my website, everything is factual. There are highlights of the article. It's not necessary to read the whole article You just read the points, so you can know what's going on. If you're interested in reading the source of the information, as it's crucial to know the source of your data, the source link is there.

"The article is linked to the themorningbyte.co and it features a beautiful artful rendering made using the power of generative AI art to really tell a captivating story. it's intriguing. I'm giving people an opportunity to engage in a meaningful conversation however, it is also important to keep up and keep up-to-date."

The story of Keith is complete, starting as a customer in need of data, to becoming a purchaser of his own product becoming the founder of a business that curates information for others. It's one thing to stay current, but as Keith is aware, being ahead of the game is quite a different matter. There are a variety of services available to assist you. It might be time to consider taking an Byte!

More details on The Morning Byte

For more informaiton on Keith Andrade and The Morning Byte, go to https://www.themorningbyte.co/. To follow Keith on social media visit Instagram, Threads or the Linkedin.

He can be heard as a guest on his podcast, the The Uncharted podcast as well as watch his Digimarcon interview here: