Crealanta Magazine

What can be done to increase sales for Existing Customers

May 12, 2023

Contents

Reader Disclosure

Hello, smart businessperson! Are you willing to boost your sales by leveraging your existing customers?

Well, buckle up, because we're about to broaden your perspectives and help you make customers happy, generate more revenue, and boost customer loyalty in one!

Forget the expensive advertising and tedious sales pitches. We're talking about switching up to the recurring revenue model this is an increasingly popular trend taking the business world on a flurry.

In this post this article, we'll walk you through the process step-by-step. This way, you'll be able to confidently offer subscriptions and memberships for your customers.

Let's get started and learn the secret for increasing sales among the existing customers!

Tools You'll Need

The first step is to ensure that you're equipped with the necessary equipment to make this occur. This is a checklist of the things you'll require in order for you to achieve your revenue-boosting goals.

 1 WordPress

If you do not have a WordPress website yet an efficient and easy-to-use platform will serve as the foundation of your online enterprise.

With the wide range of themes and plugins you'll have everything you need to build a beautiful web page that is flexible and beautiful.

Say "hello"to the ultimate Membership plugin that works with WordPress!

We can help you design and manage a top-notch membership site, so you can offer unique content and other benefits for your members.

Imagine it as the secret weapon you need to make your recurring revenue model an absolute achievement.

With these 4 tools in your toolkit You'll have the tools to wow your current customers, and increase revenue and retention for your business.

What can be done to increase sales for Current Customers

Do you want to move your business to the next level? discover the secrets to growing your sales by leveraging current customers?

Let's get rolling!

Step 1. Install WordPress and

To kick off your journey towards increasing sales for current customers, you'll be required to create an established foundation for your site for membership.

And when it comes to online businesses, a solid base means WordPress along with . Learn how to set up this powerful combination and operating.

Install WordPress

This user-friendly platform comes with a whole bunch of themes and plug-ins, which means you can create a visually appealing and feature-rich website.

Get

TIP When you're there, save your License Key ID into your clipboard.

Install the plugin

Navigate to the WordPress account dashboard Then go to the plugins > Create the New and then Upload Plugin.

Download the zip file of plugin you have downloaded and click Install Now. Then click Activate the plugin.

After installation, go to > Settings. On the Licensetab copy your license number into the License Keyfield.

Watch >> for instructions on for instructions on how to install wordpress

Congrats! You've installed WordPress and installed.

Now you're ready to move on to the next stage: designing your membership website and enhancing it in order to boost the number of customers you already have.

Step 2: Offer Subscriptions to Your Services

They are the secret in boosting loyalty to customers and increasing sales with current customers.

In offering this service, you're creating a reliable and steady income source. At the same time providing your clients with the incentive to remain loyal and engage in regular interactions with your brand.

Businesses of all kinds in all sorts of sectors have benefited from the model of subscription or membership. Like...

Physical products

Companies like Manscaped and Who Gives A Crap offer quarterly or monthly subscription boxes.

They also deliver grooming supplies as well as environmentally friendly toilet paper at the doorsteps of their customers.

Drinks and food

Panera Sip Club provides a monthly membership with unlimited coffee, tea and soft drinks. It keeps clients coming back to their restaurant for daily refills.

Services

Have you washed your car lately? If so, you've probably been noticing the highly-respected car wash subscription model so many businesses have adopted.

This is a great deal. Customers get monthly unlimited car wash packages and can maintain their cars in pristine condition. And they don't have to fret about separate charges for washing.

This model works in conjunction with any kind of service, such as dog grooming, haircuts and pressure washing, you name it.

It's the ongoing business trend which keeps giving... literally!

The nuts and bolts

Set up a membership level

On your WordPress dashboard, navigate to the menu Memberships and then Add New. Here, you can create various membership levels that each have their distinct distinctive features and pricing structure.

For example, you might be able to have a standard, premium and VIP memberships with different levels of access to your items or services.

Find out more suggestions on pricing strategies to boost customer spending.

Establish recurring bill

Make sure to enable the option for recurring payments.

Create access rules that you can customize

Following these tips, you'll be well on the way to creating a subscription-based service that increases profits with existing customers and keeps them loyal to your brand.

3. Offer monthly, weekly or Yearly Subscriptions

If you've observed a decline in the amount of money customers spend this could be due to the fact that customers aren't able to pay for your products or services upfront.

It is possible to blame inflation for the pinch.

There are many people suffering from the loss. still value and desire benefits that your company can provide. It's just not possible to pay everything at once.

This way, you'll be able to cater to a wider range of potential customers. You can also ensure that your services remain accessible to folks waiting on their next pay check.

Flexible payment methods make your services more affordable for clients with financial challenges, for sure. But they also help to increase trust and create loyalty.

When customers feel you accommodate and can understand their financial circumstances, they're more likely to stick around and continue using your products and services.

To set up flexible payment options with  the following steps:

Create multiple membership levels

If you are setting up your membership levels in  your membership levels, think about offering different payment frequencies for each level.

For example, you could be a member with a basic plan that includes each month, week, and annual payment options so customers are able to choose the one that best fits their financial needs.

Modify the payment options

At each level of membership, define the cost for different payment frequencies (weekly, monthly, or annually).

Provide flexible solutions

It is important to inform your current customers that you provide flexible payment plans to accommodate their requirements.

Make sure to highlight these choices on your website, in your marketing materials, and via email marketing campaigns. Make sure you emphasize the benefits and ease of use that they offer.

Step 4: Roll Out the Red Carpet with a VIP Membership level

Not all customers are equally affected by these uncertain economic conditions. But there will be people who have a loyal customer base and are willing to help small businesses regardless of what.

Create a swanky VIP membership level with high-end services that give members the opportunity to earn even more. And in the meantime show them your thanks in the form of exclusive perks and perks.

Here are a few VIP-membership ideas:

Sneak previews and early access

Make your VIPs feel like insiders by giving them exclusive access to the latest products or services before they're unveiled to the world.

Discounts or deals that are top-secret

Give discounts on hush-hush promotional offers, sales, or discounts exclusively for VIP members, making them feel extra special for their commitment to your company.

Priority customer service

Treat your VIP members as if they were royalty, by giving them the fastest connection to your customer support team and ensuring that they don't need to wait for a response.

Access to an abundance of top-quality video

Access a wealth of top-quality, exclusive content for your members. Consider videos, articles webcasts, webinars, or other specific online classes designed specifically for them.

Tailor-made experiences

Customize your VIP experience through customizing contents or recommendations in response to the preferences of your customers.

For setting up a VIP membership level which truly shines, adhere to these guidelines :

1. Set up a VIP member level

On your WordPress dashboard, go to the menu for Memberships > Create New Create a new VIP membership level that has its own distinctive features and pricing structure.

2. Set up VIP Membership

Indicate the price as well as the billing cycle and any other details that are required for the VIP membership level. Don't forget to activate the recurring payments option.

3. Put up the velvet rope

According to Rules in , create access rules that make premium content and benefits available to VIP members only.

Step 3: Increase the Customer Loyalty of Your Business with MyCred

Offering subscription-based services is a fantastic way to increase sales with existing customers. Therefore, why not step the next step by integrating a loyalty program to make the purchase more enjoyable?

For all we know, a 5 percent increase in retention of customers can lead to an 25% to 95 percent increase in profit. No joke!

This kind of reward has been proved to keep your clients interested and motivated to keep doing business with you.

1. Install MyCred

On Your WordPress dashboard, go to Plugins > add new, search for , then click "Install Now". After the installation has been completed you can activate the plugin and set up your rewards system.

2. Configure MyCred settings

Click on MyCred > Settings in your dashboard, which is where you'll have the ability to set up various elements of your loyalty program.

You can customize the points system, set up point logs, and choose how your customers can earn and redeem points.

3. Create earning opportunities

MyCred offers multiple ways for users to earn points, such as making comments on blog posts, making purchases, and referring to friends.

Tailor these opportunities according to your intended audience and your business plan.

4. Integrate MyCred with

Your customers will earn points and enjoy the benefits associated with their subscription. This will increase customer loyalty and satisfaction.

5. Encourage points redemption

Provide attractive options for redemption to encourage customers to spend their precious points. This can include exclusive offers, content as well as physical goods.

It is important to make sure your rewards provide value and are appealing. This will keep your customers inspired to continue earning points and interacting with your company.

Step 4: Remain within the Loop

Communication is key for keeping customers loyal and increasing sales.

Email campaigns continue to be effective in keeping your customers updated, involved, and excited about the products or services you offer.

This next-generation marketing automation software it is possible to create custom emails, segment your audience and measure campaign effectiveness with ease.

1. Join us to be a part of ActiveCampaign

2. Install the ActiveCampaign (Lists Version) extension

Follow these six steps for installing and set up use these 6 steps to install and set up the ActiveCampaign extension.

3. Segment your audience

4. Design personalized email campaigns

Create engaging and personal email messages that stand out and are personalized. Make sure your clients are informed of special offers, new products or updates to loyalty programs.

5. Monitor and improve

Monitor the effectiveness of your campaigns' email marketing using ActiveCampaign's robust analytics tools.

By leveraging the power of email marketing tools you will keep your clients in the loop and create the perfect experience for them.

These tactics not only improve loyalty but also increase sales for your current customer base.

Conclusion

Make use of the power of rocket-boost your sales with existing customers. is your secret weapon to keep your customers interested in a fun and enjoyable environment, while also spending as if there's no tomorrow.

Here's an overview of ways to boost sales for existing customers:

  1. Create a new account on your WordPress website to control the content and memberships of your customers.
  2. Offer flexible subscriptions,
  3. Bring out the red carpet to your VIPs and encourage the spending
  4. Let your customers feel as if they've won the loyalty lottery through MyCred.
  5. Maintain customers' interest by sending relevant email campaigns - keep them informed, intrigued, and eager for more.

Change your clients into passionate fans and watch your profits explode with the power of the forces at your disposal.

cta character

Take Action Today!

Begin to earn money for the content you produce.

 Have you got any more suggestions for increasing sales for existing customers? Send them to the community in the comment section below.