What is the process by which Asha Downes came up with her concept she is an expert on hair, based on self-acceptance as well as the science

Learn the ways Asha Downes transformed her naturally in-stride passion for hair to an educational and coaching company based on self-love, radical kindness, study of scientific methods and in addition, the latest research.

At first, Asha Downes dreamed of being able to have long hair. Hairdressers enjoyed having fun with their colleagues and being able to experiment with different hairstyles, however she received similar messages saying about how it wasn't possible to trim her hair which was being cut by Afro in the length she wanted.

The world had been transformed as Asha was entering the last stages of her teens. When she was browsing YouTube she saw another artist who had the same hairstyle and had natural long hair. While everyone believed it was a lie, the hairstyle created by the artist was clean and maintained. Asha found out that if the creator could do the same, she was able to achieve the same.

At present, Asha runs Naturally High Hair, a company that aids women in growing their hair naturally, by offering individualized instruction and informative classes . Asha was awarded the 2022 Fall Creator Fellowship, and we were awestruck by her caring and comprehensive method of looking after the clients she works with. Additionally she's on track to achieve the top level of trichology accreditation to increase her expertise regarding the area of expertise she has chosen to concentrate on.

This is the story of how Asha has turned her love of hair into a professional education and coaching business that is changing the haircuts of women and their lives, to make them the most gorgeous.

An initial passion-driven idea has developed into a thriving company with genuine

As Asha began to learn more about the health of her hair and the best ways to keep the hair she had, she realized that she wasn't the only. one. Women from all over the world were documenting their hair-care experiences. The woman recalls "This was prior to when YouTube turned into the business-oriented platform like it is now and the users shared their advice, recipes, as well as their experiences, along with their triumphs."

"It was eye-opening to listen to the fact that there are lots of Black women going through the same situations, no matter where they live around the world. This is not a rare sensation, and is being referred to as the naturally-haired movement."

When Asha began to think about ways she could share her story with the world and tell her tales all over the world she was drawn to YouTube as that's where the other creators in the same area were making their mark. "I wanted to be a part within the YouTube community," she explains. "I was unsure of what direction I would like to pursue. I was just looking for ways to taking part."

Her channel Asha has shared the experiences of her trying to figure out the best methods of taking care of her hair naturally. It became a passion for her and became an interest for her , too. Asha was committed to telling her story as she saw the world. Her fans loved her videos as she spoke about her personal life. As her age increased, her YouTube channel as well as her her Instagram profile have grown in popularity.

"While I was filming my experience from the initial stages of my journey I was not paying at all to the footage I was recording or to the people watching it," she remembers. "It offered me chance to share my story, telling my story through my hair. Viewers of the clip were enthralled and were eager to join to."

The reach of Asha her social media presence had been growing, and her process of creating content became more organized. She identified several resources that might help those who are following her.

At the same time, Asha was working full-time as well as being a resident in different countries across Europe. Her academics included jobs that dealt with hair and hair care for big businesses, however, they did not feel as she desired to feel.

Asha started her career as a journalist to share her personal stories. The videos she made which were authentic and honest proved popular with people who saw them. They noticed that she was successful at making an impression. She was aware of ways to make cash would enable an opportunity to return to the people who watched her and also increasing the knowledge of her. She was certain that her dream project would become an opportunity to start a business if she had her full concentration. All was at the right timing.

Asha had to go to work during her travels to the Caribbean due to the outbreak that brought everyone across the globe to stop functioning. There was nowhere for her for her to go or to get help, and there was not a moment that this event appeared as an indication to take action.

"There was no chance for my choice to pursue the things that I was a believer in. In lockdown I could have the freedom to think about my own opinions but I decided to decide for myself."

Then, Asha began her work.

There are many possibilities for an initial launch

Asha had initially planned to launch products for the health of her hair physically. However, she was approached by a colleague about her website, which was a huge one. Her friend suggested that she give individual suggestions. This idea, coupled with the difficulty of finding products in the midst of a global pandemic, resulted in the creation of Asha through the internet.

Her first offering consisted of a consult with a person-to-person on building a regimen. The initial consultation did not provide an experience that was the same for all clients who wanted her services, which is why she developed the strategy for her launch that was simple. The software she created was one that was a Typeform application. Furthermore, she added a link to Instagram along with details about her coaching services.

"I discussed my work and sought applicants" she says. "I received nearly 200 inquiries. The sole reason why they wanted to learn from me, and to not have to cash out, however, they emailed me and told me about hair-related issues that they encountered. In the next step I approached them, and provided the applicants an application form for take the course."

It's a fantastic way to test your ideas without making the investment in the beginning. Asha tested her ideas on the marketplace that is easily accessible and analyzed how much enthusiasm she was able to gather from her readers.

Through these programs, they've assisted in getting understand what customers' needs are and putting it into the perspective of clients. Her list also grew of subscribers to her email. The people who thought they were great were the first customers she had She was also capable of proving the efficiency of her approach prior to the time and the cost of the large-scale marketing campaign.

Asha began to visit with clients. She soon realized that the clients went beyond providing products for hair treatment and developing customized hair care regimens.

"I realized that my job doesn't only involve deciding on the most efficient things or styles. There is a need to repetition in your head."

"There's an essential connection between self-acceptance and the ability to keep the hair long and healthy at first. Hair may be healthy, however it can be damaged. It's a dying material. It's impossible to bring it back. therefore, anything you apply to your hair will be observed by your hair, and could affect the long-term future of the hair."

In light of this, Asha shifted to a more holistic approach to accept her hair, as well as self-love .

"One among the most important concepts in my program is that of extreme gentleness. If you want to feel comfortable with your hairstyle it's important to acknowledge the fact that it's. Be aware of this, and make sure that the hairstyles you choose have certain fashions. It was at this point that I saw that there is an interplay between self-acceptance as well as acceptance of oneself. This is radical, but it's gentle in maintaining the hair healthy and in great shape. Hair is bound to continue growing."

Becoming aware of the requirements of clients has assisted Asha in expanding the contents coaching sessions, in addition to establishing the structure of her firm in general. As she worked with clients Asha recognized that one-time coaching could benefit people who are in a good connection to their hair. However, it was not effective for people who needed the commitment of their hair.

This inspired her to create an extensive coaching program called Longer Lengths(tm) that provides continuous help for a lengthy duration. She assists clients in developing better behavioral and mental ways to maintain their hair.

Today, longer Lengths(tm) is the most highly rated coach service as well as her primary way of coaching her clients one-on-one. For clients with any level of hair growth Asha provides an 90-minute Growing Your'Fro Long Hair Crash course. .

Asha sells her education online course as part of an annual programme that allows customers to get rapid results anytime they need them. In addition, she also gives groups of longer Lengths(tm) clients frequently throughout the year.

A carefully planned mix of programmes will be the most effective option for companies that provide coaching. Self-service options are cheaper and flexible, giving clients the opportunity to talk about their requirements with you before making a larger purchase. The most costly 1:1 solution is the ideal solution for those who need the most intimate interaction. It allows you to stay more connected to a larger number of people who are part of the group you want to join.

In the next part of our series look at Asha's approach to overcoming the obstacles within her company and building solid company that's aligned with her values and needs of her customers.

Tips from Asha to overcome the hurdles

Every company has its moments of glory and downs. However, Asha can face her challenges head on. The secret to her accomplishment? Seek help from experts for help in fighting fake-character syndrome. Be yourself, then.

Assistance from a friend can cut down time.

"I am aware that I am not aware of the entire solution."

"I am aware that I don't completely understand what's going on... talking to expert experts could assist me navigate through my confusion, as well as assist me in avoiding spending time. This is why I attach the most importance to the knowledge gained by this type of expert."

Do you require support for your company , but you don't know the best way to proceed?

Evidence-based research can aid us in confronting the imposter syndrome head on.

First thing to remember is to maintain the pace of your life positive. "I keep a list of every good thing I've accomplished," Asha elaborates. "I keep a record of my achievements in order for my brain to be taught to think about positive experiences that I have in my everyday life."

To improve your own performance, you'll need to install a program for your personal computer. In this way, you'll be capable of saving 5 star reviews as well as good feedback from customers. If you're having trouble or are having trouble with your emotions look through your folder and consider how wonderful you're.

The next stage is becoming the expert within your area. According to Asha, "Another way to battle the"Imposter Syndrome" is to become completely obsessed with the products and services that you provide. I'm fine with being obsessed with something so much that I think it must seem bizarre. I am the keeper of a vast archive of hair-related information. I read constantly on hair and hair science, and many other areas."

Examining your field of expertise as well as expanding your understanding of the topic can help reduce stress. This can be accomplished through doing some study at your own pace, testing from home in the privacy of your house and taking the time to work on getting higher-level education certifications like those of Asha .

As she was talking with her accountability coach regarding her incident, she discovered the incident was not a cause for concern that prevented the recording in the present time. The film's script wasn't fully developed, and the intent was not clear. Once she was able to decide on goal, she watched the film again to make adjustments and improvement, as well as the sensation of Imposter Syndrome dissipated.

In the present, Asha asks herself, "How can I structure this film so that while I'm experiencing these emotions, it doesn't leave me feeling sick? What is the reason I am making this film? What am I hoping for viewers to feel following watching the film? When I know that it's more relaxed to accept any discomfort."

Imposter Syndromes are a natural aspect of being creative , but they don't have to cause problems. In the words of Asha she says "The advantage of dealing with this is that it assists you to grow into someone that is not prone to being stressed out."

Note the qualities which make you different

Find out the traits that could make you look creative. The ability or characteristic that you can demonstrate helps to stand out from crowds and can aid your company in connecting with many more customers.

"Apply your skills to the task and finish the task," Asha says. "And it's possible to develop your knowledge in diverse fields. The result will be an individual approach to what you're doing. In my case I offer consultations in German as well as Spanish."

Asha can also be described as a researcher with a background, which gives her work a distinctive scientific twist.

"Don't concentrate too much on the specifics of what the other players in the sector are up to. Find your own way of thinking and make use of your own abilities to differentiate you."

If you're in need of aid in debating the Imposter's Syndrome, and providing your unique expertise and talents, you'll shortly get started on developing a business that is a certainty .

"Follow the path you've always wanted to go. It's wonderful to be participant in this path that requires acceptance of yourself as well as being able connect to research in cosmetics, hair science and accountable for hair health as well as overall health, and to integrate everything into one."

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